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Decorator Academy: Lessons from Shops that Mix DTF, DTG, and Screen Printing

Amazon has reshaped how consumers buy — and how they expect to order t-shirts from you. With the industry evolving quickly, one question stands out: which production technology will truly scale with your business, and when is the right time to invest?

In this recorded session, Ross Hunter (ROQ US) and Craig Mertens (Inktavo) cut through the noise to share a strategy-first look at screen printing, DTF, and DTG. You’ll see how top decorators are building hybrid workflows, using automation, and leveraging software to optimize production and stay competitive in a shifting market.

What You’ll Learn

  • Why leading POD companies are investing in screen printing
  • Key differences between screen printing, DTF, and DTG
  • Cost, speed, and ROI comparisons across print methods
  • How to streamline hybrid workflows with shop management software
  • Real-world examples of hybrid production in action
  • Strategies to future-proof your business with tech and automation

    • Who Should Watch

  • Screen printers evaluating their first automation move
  • DTG/DTF decorators ready to expand production options
  • Business owners exploring hybrid shop models
  • Shop software users looking to streamline operations

    • 👉 Access the webinar now to see how the most efficient shops are making smart production decisions for long-term growth.

    Fill out the form to access the webinar.


    Craig Mertens Craig Mertens is the director of product education for Inktavo, the parent company of GraphicsFlow, Inksoft, and Printavo. With over 35 years experience in the imprinted sportswear industry, he has a wide breadth of knowledge surrounding decoration, managing graphics, optimizing sales, growing profitable businesses and production.

     

    Ross Hunter is the President of ROQ.US, a leader in the global apparel industry that supplies North America with the most advanced digital and screen printing automated technologies in the market. With over two decades of experience in screen printing and management, coupled with his passion for education, Hunter prides himself in establishing and reinforcing partnerships with like-minded professionals who value growing with each other from a place of service.

     

    Fill out the form to access the webinar.